S2 E3: How to get employee advocacy right with Ashley Waxman, Head of Employer Brand at Asana

This week we’re chatting with Ashley Waxman about all things employee advocacy. We’ll learn what employee advocacy is, how to get started, tips for engaging your employees, and discuss whether or not you need an employee advocacy software tool.

About our guest: Ashley Waxman is the head of Employer Brand and Organic Social Media at Asana, where she leads the team that unlocks and amplifies the voices of Asana's global community of employees and customers. Prior to Asana, Ashley led Employer Brand at MuleSoft which was acquired by Salesforce in 2018.

Let's dive in!