Who we are
The Employer Brand Shop is a boutique recruitment marketing and employer brand agency located in Kitchener, Canada. Our team helps organizations around the world attract and engage talent using creative marketing strategies.
Past and current clients
Founder
Kaitlyn Roberts is the Founder and Principal Consultant at The Employer Brand Shop. Kaitlyn helps companies of all sizes to define and activate their employer brands and achieve their talent objectives. Her areas of expertise include employee value proposition development, brand management, social media strategy and ads, and content marketing. Prior to launching The Employer Brand Shop in 2019, Kaitlyn worked as an independent consultant and prior to that built an employer brand program from the ground up for a 13,000 person tech organization.
Our extended team
We have an outstanding network of experienced freelancers, contractors, and agency partners who work with us to produce great work for you, including:
Employer brand experts
Senior copywriters
Graphic designers
Videographers
Photographers
Developers
