S2 Ep 2: Best-in-class careers blogs with Shaunda Zilich, Global Talent Brand Manager at Qualtrics

Careers blogs have been around for awhile now in the recruitment marketing space. However, just because blogs aren’t the newest content type on the block, doesn’t mean that they aren’t worth discussing. Having the right careers blog content strategy can have a huge impact on your ability to attract and convert talent - as well as engaging current employees. Blogs can even positively influence your DEI hiring goals and outcomes!

This episode we sit down with Shaunda Zilich, Global Talent Brand Manager at Qualtrics, to hear about how her team approaches content creation and strategy for their best-in-class careers blog, #QualtricsLife. Tune in for inspiration on how to get started or how to upgrade your current careers blog approach!